Teeth whitening has just got so much easier! The hottest product at both the Prime Time Emmy's and the American Music Awards, WhiteICE has received accolades from top beauty publications like New Beauty and Life&Style Magazines! Once a boutique product only available through the dentist, WhiteICE was named top 100 Dental Products when it was introduced in 2007. WhiteICE is the quick, easy way to literally erase stains in minutes a day and maintain that perfect smile.

WhiteIce is an advanced, take-anywhere teeth whitener that allows you to get rid of your messy bleaching trays and awkward whitestrips. Its simple design allows you to whiten your teeth anywhere in seconds. Simply apply the WhiteIce on your teeth and let it work. The product disappears rapidly; penetrating teeth like lotion penetrates skin. The powerful teeth whitening peroxide will gently clean out organic stains left by coffee, tea, tobacco and other foods that can dull your smile. For maximum results, use once to twice daily.

Frequently Asked Questions

Q - How is WhiteIce different from other over the counter whiteners?
A - WhiteIce was developed with a powerful whitening agent and packaged in an easy to use lipstick form. Bleaching trays and whitestrips are inconvenient and messy so most people fail to use these products to completion. Conversely, WhiteIce is as easy to use as your everyday lip balm so you will actually use it and realize the full whitening benefit of your purchase.

Q - I’ve never whitened my teeth before. Will WhiteICE alone do the trick?
A - WhiteICE is intended as a maintenance product. It’s an antidote to exposure to foods that stain teeth. However, many patients find the use of WhiteICE actually continues and improves the whitening process over time. For best results, use WhiteICE in conjunction with a primary whitening treatment.

Q - How long will the WhiteICE stick last?
A - WhiteIce should last about 30-60 days, depending on daily usage.

Q - How often should I use the WhiteICE stick?
A - Daily use is recommended on upper and lower teeth and is normally sufficient to maintain whitening.

Q - How long should I keep WhiteICE on my teeth before I rinse or brush?
A - Rinsing and brushing is not necessary with the use of WhiteICE, as it dissolves naturally with your saliva, leaving your mouth clean and fresh. However, if you choose to rinse or brush, you should wait at least 10 minutes.

Q - If my teeth have been whitened by a dentist, should I still use WhiteICE?
A - Yes. Teeth are bombarded daily with foods and beverages that conspire to dull your smile. WhiteICE is an easy way to protect your investment!

Product Order


White Ice Whitener Stick Advanced whitening formula. Whiter teeth in just 10 minutes a day. Built-in mirror that lets you use White Ice anywhere anytime	Zoom Whitening Pen Set As seen on TV and designed by the creators of the Zoom! Perfect for those who want to whiten their teeth on the go. 2 Pen Set!	Whiter Smile Pen Set Great quality and value pens. Easy to use click activator which means no lost gel! Pleasant mint flavoured taste. Includes 3 Teeth Whitening Pens!
RRP: ~~$145~~ Our Price: $99.00 AUD	RRP: ~~$99~~ Our Price: $50.00 AUD	RRP: ~~$99~~ Our Price: $65.00 AUD
Sorry this product is no longer available to be sold in Australia.

Ships from Australia!

Advantages & Features

Whiter teeth in just 10 minutes a day
Keeps white teeth white
Improves tooth color with continued use
Easy to use — just one light application
No uncomfortable strips or trays
Most people see results in about a week
Built-in mirror lets you use WhiteIce anywhere
Removes stains from coffee, tea, wine, tobacco

So Easy to Use!

Clean teeth before applying WhiteICE with Fresh Ups teeth wipes or by regular brushing.
Twist case bottom to expose a small amount of the stick. Do not extend entire stick. Lightly rub on teeth leaving a thin film.
Avoid eating, drinking or licking teeth for 30 minutes after application.

Use 1-2 times per day for best
immediate results and as
needed for maintenance.

Compare To Other Pens

White Ice
10% Hydrogen Peroxide
B'Dazzled Pen
8% Hydrogen Peroxide
Zoom Whitening Pen
6% Hydrogen Peroxide
Direct White Pen
7% Hydrogen Peroxide

Testimonials

I absolutely love my WhiteIce! I had fairly expensive bleaching trays from the dentist but I hated wearing them so I never used them. I gave WhiteIce a try because it seemed so easy to use. I actually used it and couldn’t be happier with my results.

I use my WhiteIce every night before going to bed and my teeth have gone up 6 shades in the last month. It is by far the easiest way to whiten my teeth (and keep them white) for the money. I am WhiteIce customer for life.

I have been a GoSmile customer for years. Then my sister bought me a WhiteIce because she was so in love with this product. I am now an extremely satisfied WhiteIce customer.